Danbury, Conn., May 22, 2009 — Everything has a rating system: crash tests, movies, tires... so why shouldn't your oil filter, especially as people are holding on to their cars longer. The FRAM team has unveiled a system to help consumers determine which of its oil filters to choose based on a new engine protection rating system.
FRAM High Mileage® Filter Provides More Protection For Older Vehicles
Los Angeles, March 4, 2009 — Got a 1992 Ford F150 that has become your weekend road warrior? Or a souped up 2000 Honda Civic that has racked up 140,000 miles?
Enthusiasts know that modern vehicles can go the distance with proper maintenance — and that's why they buy them.
Los Angeles, March 4, 2009 — Since 1934, the FRAM® brand has been a pioneer in the field of filtration and is committed to providing vehicles with the very best in engine protection with premium, application-specific oil and air filters.
FRAM® Advantage Program To Re-energize Aftermarket Oil Filter Sales
Danbury, Conn., February 4, 2009 — The FRAM® brand has launched a new technician-based incentive program in the do-it-for-me (DIFM) channel.
AAPEX/SEMA, Las Vegas, Nov. 4, 2008 — There is little education in the industry regarding what constitutes a premium oil filter so the FRAM® team is working to educate consumers and technicians about the oil filter's primary role, the components that make up their filters and the importance of efficiency ratings.
Revolutionary Product Impedes Oil Degradation
Do-it-yourselfers and extreme sport enthusiasts have a chance to win a number of great prizes as part of the Autolite® brand's "Gentlemen, Start Your Engines" sweepstakes, which will run from March 1, 2007 to September 30, 2007.
Fluid testing with FRAM Fluid Analysis Laboratories will now be faster and easier. With multiple laboratories strategically located across the country, a laboratory is accessible by ground transit within 48 hours from anywhere within the continental United States.
Most of us want a long and healthy life. If cars could talk, they'd ask for the same thing.
To help improve comfort for drivers and car passengers, FRAM®, leaders in filtration, is teaming up with ARM & HAMMER® to introduce the new FRAM Fresh Breeze™ Cabin Air Filter. Together, these two brands have created the first automotive cabin air filter that not only filters contaminants like road dust and pollen, but also absorbs odors using the power of baking soda.
The Autolite® 2007 Installer Incentive Program, which runs the entire year, rewards technicians that use premium Autolite® spark plugs on their customers' vehicles. Plus, technicians have a chance to win a $2,500 Visa Gift card as part of the Autolite® Premium Loyalty Installer Sweepstakes.
Owners of off-road recreational vehicles and lawn care equipment both enjoy spending time in the great outdoors — whether it's riding an ATV or mowing their lawn. Now they can enhance those experiences by using a new line of premium small engine spark plugs from the Autolite® brand that feature an iridium enhanced 0.6mm finewire design and anti-fouling technology.
Removing ice from a vehicle’s windshield after temperatures plummet is both exhausting and time consuming. That’s why Honeywell Consumer Products Group, manufacturer and marketer of Prestone® Products, developed this "night before" Ice & Frost Shield vehicle glass treatment.
© 2010 Honeywell International Inc.