FRAM® Selected By Sogefi as Exclusive North American Distributor for Aftermarket Fuel Filter Kit
November 11th, 2010
Danbury, Conn. – (November 11, 2010) – Honeywell CPG, the manufacturer of FRAM filters, has completed a deal with original automotive component manufacturer, Sogefi, to be their exclusive North American distributor for the replacement fuel filter kit in the independent aftermarket for the 2011 line of Ford Diesel pickup trucks with a 6.7 liter V-8 engine.
Honeywell CPG will provide the necessary sales and marketing support to distribute the FRAM fuel filter service kit throughout North America for Sogefi.
“Honeywell CPG looks forward to working with Sogefi as the exclusive distributor to the North American market for the 2011 Ford Diesel fuel kit,” says Duane Pekar, Brand Director for FRAM. “FRAM has both a keen understanding of the light duty truck aftermarket and superior filtration technology, and we’re pleased to offer this OE replacement kit to our customers.”
“We are pleased to work with Honeywell CPG to provide this important replacement kit to the aftermarket,” says Richard Hubbell, General Manger for North American Sales and Engineering at Sogefi. “With the current OE service interval at 22,500 miles we are anticipating this kit will be in high demand and we are confident that Honeywell CPG will be a very effective distribution partner to enable us to get this service kit into the marketplace.”
The fuel filter kit will include all the components necessary to do a complete replacement of the existing filter including the primary and secondary filters, O-rings, and an instruction sheet.
Ford trucks that are fitted for the fuel filter kit include 2011 Ford F-250, F-350, F-450 and F-550 Super Duty trucks with a V8–6.7L D.I. Power Stroke Turbo Diesel (VIN T) engine.
For sales inquires, please contact Joseph Izzo at #630-554-5904 (Joe.Izzo@Honeywell.com) or Layne Gobrogge at #203-830-7985 (Layne.Gobrogge@Honeywell.com).
About Honeywell CPG
Honeywell Consumer Products Group, a business unit within the Honeywell Transportation Systems segment, is headquartered in Danbury, Conn. Its leading automotive care products include FRAM® oil, air, transmission and fuel filters; Autolite® spark plugs and ignition wire sets; Prestone® antifreeze and car care products; and Holts® car care. It maintains R&D capabilities in both the United States and Europe and has a manufacturing footprint in 10 countries worldwide.
Honeywell International (www.honeywell.com) is a Fortune 100 diversified technology and manufacturing leader, serving customers worldwide with aerospace products and services; control technologies for buildings, homes and industry; automotive products; turbochargers; and specialty materials. Based in Morris Township, N.J., Honeywell’s shares are traded on the New York, London, and Chicago Stock Exchanges. For more news and information on Honeywell, please visit www.honeywellnow.com.
Sogefi Filter Division is a division of Sogefi SpA, a Milan-based automotive supplier. Sogefi is a world leader in the supply of filter systems through Sogefi Filter Division, and automotive suspensions through Allevard-Rejna Autosuspensions. Sogefi has manufacturing and R&D capabilities in Europe, North America, South America and Asia.
Sogefi SpA is listed on the Milan Stock Exchange (symbol: SO.MI). Additional information on Sogefi may be found at www.sogefi.it.